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Truth | Unpaid Tobacco Spokesperson

UNPAID TOBACCO SPOKESPERSON

 

CELEBRITIES HAVE UNKNOWINGLY RE-NORMALIZED THE BEHAVIOR OF SMOKING TO TEENS MERELY BY BEING SEEN IN PUBLIC SMOKING CIGARETTES.  PREMIERING ON THE MTV MUSIC VIDEO AWARDS, THIS CAMPAIGN DRIVES THE POINT HOME IN A BIG, IMPACTFUL WAY.  YOU'RE THE NEW FACE OF BIG TOBACCO AND YOU DIDN'T EVEN KNOW IT.